The International Use of the “Türkiye” Brand: 2026 Vision

The process of registering the name “Türkiye” in the international arena has evolved into both a technical necessity and a matter of national prestige within the maritime industry. As of 2026, the identity of Turkish-flagged vessels in global waters is built entirely upon this brand integrity.

Legal Basis: Presidential Circular No. 2021/24

This fundamental shift in maritime began with Presidential Circular No. 2021/24, published in the Official Gazette on December 4, 2021 (Issue No. 31679). Pursuant to the circular, it was decreed that the brand “Türkiye” replace terms such as “Turkey,” “Turkei,” and “Turquie” in all international activities and official correspondence of the state. This move aims to consolidate and strengthen the Turkish maritime brand under a single, unified name on global platforms.

Mandatory Updates in Ship Certificates

In accordance with the designated instructions, the use of the phrase “Türkiye” is mandatory in all ship certificates issued through e-Maritime (e-Denizcilik) applications and authorized organizations. Shipowners and operators must ensure terminology compliance in the following documents:

• Certificate of Seaworthiness: This document, which specifies the ship’s technical standards, now exclusively features the term “Türkiye.”
• Tonnage Certificate: Certificates registering the volumetric measurements of a vessel have been updated according to this new branding regulation.
• Certificate of Registry (Ship Registry): The term “Türkiye” is used in the most fundamental documents proving the ship’s registration and nationality.
• Correspondence and Plan Approvals: Brand unity has been established in all technical correspondence with classification societies and international port authorities.

2026 Vision and Global Maritime Trade

By 2026, all global stakeholders—most notably the International Maritime Organization (IMO)—have fully adopted and internalised the name “Türkiye.” This transition has directly enhanced the brand value of Turkish maritime trade.

Brand Strength Through Economic Data

The record export volume of $273.4 billion reached by the end of 2025 has reinforced the “Made in Türkiye” vision for goods transported by sea and the vessels carrying them. The export target of $289 billion for 2026 is viewed as one of the primary fruits of institutionalization within the maritime sector.

In summary: As of 2026, the use of the “Türkiye” brand in every stage of maritime—from shipbuilding to operations—has become firmly established as a global standard.